Sunday, November 12, 2017

You can also join scheduled hangouts

You can also join scheduled hangouts.


 There are many taking place in a variety of industries and interest categories. Be confident in your ability to add something to the discussions. The more you participate the more likely you’ll be to add people to your community on Google+.
There is also a thriving community of discussion on Google+ Communities. Search for communities in your industry that your target audience members will be participate in or create your own and invite people to join.
Step 7 Strategically Add People To Your Circles

Finally, you can create a variety of different circles for your Google+ community. These are people that you will follow on your timeline on Google+.
Like Twitter, you’ll want to be selective with the people you follow on Google+. You want them to either be part of your target audience or someone that would have influence over your target audience.
And the final item you want is to know that the person is likely to add you to their circles. You can add them if you think they’ll have interesting information to share, but for growing your community you’ll want to know that they’re likely to add you to their circles.
Look for people that have more than just a few people in their circles. Look for people that have more than the default number of circles, which is usually a handful including circles for Family, Friends and Co-Workers.
LinkedIn



LinkedIn is the social network for professionals.
LinkedIn is for professionals to create an online profile or résumé. It’s a network for businesses to create profiles to attract the best talent. It offers various B2B opportunities and gives users the opportunity to share business-related content.
LinkedIn also serves as a great networking tool for professionals to meet other professionals. And it’s a great sales tool for salespeople that sell to professionals at businesses and organizations.
For blog owners, it’s possible to build a strong community on LinkedIn. You can build a community of your target audience and influencers that will visit your blog post and that will share your blog posts with their own community on LinkedIn.
HERE IS HOW YOU CAN BUILD YOUR LINKEDIN COMMUNITY.
Step 1 Signup For Your Personal Profile

You’ll need your first and last name, your email address and a password to signup for LinkedIn. Once your account is created LinkedIn will take you through the steps of how to build your profile.

The basic setup of your profile is like a résumé you would create for yourself. It has an area for your current title and business name. You can enter past work experience.
Each profile also has a Summary section, which is one of the most important sections of your profile. When someone visits your profile page they’ll often read your name and title and then move right to your summary to learn about you and what you do.
Write about 3-5 paragraphs about what you do right now at your job. You can mention your business and your business blog encouraging people to follow it for updates. As with any summary, you’ll want to hint at what’s in it for your followers. In this case, your blog updates provide useful information to your target audience.
Step 2 Setup Your LinkedIn Company Page

Once your profile is setup you’ll be able to add a company page. In the navigation you’ll select Companies. At the top right there is a text link to Add a Company.
You’ll enter in your company name and the email address you have at the company. This is how you verify that you are an official of the company.
Your company page is setup similar to other social media business pages. You enter in the basic information describing your company. You can enter the contact information. You can also add your company logo and a header image like the ones on Facebook and Twitter.
Step 3 Connect With People In Your Networks
The first step to building your community on LinkedIn is to connect with the people you know. You’ll need to do this after you build your profile complete with your previous work history and your current and previous locations.

You can also add your education history and any groups you’ve been a part of over the years. These all establish the networks you’ve had in the past and present. Those networks allow you to begin making connections with people.
Start by clicking on the networks (businesses, groups, universities, etc.) in your profile. These will take you to pages and you’ll see other people in those networks.
Click on their profiles and make a request to connect.
The default settings on LinkedIn make it so that you can request to connect with anybody by saying that you’re a friend or by indicating that you know them from one of your networks.
Don’t just connect with anyone. You want to connect with people that have a relatively large number of connections. This will open up your 2nd degree connection options, which we’ll talk about in the next section. Find individuals in your networks that have at least 100 connections. More is better.
Also connect with people that are likely to connect. LinkedIn will take notice if you have a lot of connection requests outstanding. If you have too many requests that are ignored you won’t be able to make connections. So focus on the people that you know well and that use LinkedIn on a regular basis.
Step 4 Connect With 2nd Degree Connections That Fit Your Target Audience
As you build your connections you’ll open up 2nd degree connections. These are the connections of your connections. By default, you’re able to connect with 2nd degree connections on LinkedIn.
Some users will change the settings on their accounts and you’ll need more information such as their email address in order to connect, but for the most part you’re able to connect with nearly all your 2nd degree connections.

This is where you start targeting your target audience members.
When you’re signed in to your account and go to the LinkedIn homepage you’ll see a timeline of content. On the top right you’ll see a section title “People You May Know”. A similar section is also shown at the top right of your profile.
This is LinkedIn helping you make connections. Many are 2nd degree connections and people in your various networks.
Scroll through these suggestions and quickly assess if a person is a member of your target audience. You’ll only be able to see the person’s name, title and location. Usually you can tell from this information if they’re a fit for your target audience. If you need more information you can click through to their profile.
Step 5 Participate In Group Discussions

Groups are a large area of opportunity on LinkedIn. There are groups for all kinds of professions and industries. For some, you’ll need to request an invite to join. A moderator or owner of the group will look over your profile to see if you’re a good fit and they’ll invite you to join.
SOME GROUPS, HOWEVER, GIVE YOU INSTANT ACCESS.
Many groups on LinkedIn are overrun with people simply sharing their blog content. You can use these groups if you would like access to information, but the more worthwhile discussions are happening in groups where discussion and promotion are separated.
Once you find groups where there is good discussion you’ll find that people are asking questions or posing insight into certain topics. This is where you can join the discussion. Provide valuable insight.
Write your comments right in the groups. Don’t link to your content especially if the group has a designated area for sharing content. You don’t want to get kicked out of the group.
Leave your comments and like other comments that are useful. This will expose you to your target audience and you’ll be seen as an authority and someone that should be followed.
Participating in groups can lead to people looking at your personal profile and company page. If your comments are helpful, people will request to connect and they’ll follow your company page.
Step 6 Like, Comment & Share Content
As you build your community on LinkedIn you’ll want to start sharing content on both your personal profile and company page. You can also share it on relevant groups that have designated areas for promoting content.
Share your own content and share the content that your target audience and their influencers create.

When you login to LinkedIn you’ll see the timeline with content that people in your network have shared. Like the updates you find interest and also leave comments. Your connections will appreciate that you’re taking the effort to promote and engage with their content.

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